In the digital era, businesses in cities like Lucknow are shifting from traditional marketing to online strategies. As a result, digital marketing course has become one of the most in-demand skills for job seekers, freelancers, entrepreneurs, and working professionals. With this growing demand, several online platforms now offer digital marketing courses tailored to students in Lucknow who want to learn from the comfort of their homes.
Introduction on best online digital marketing course
Whether you’re a college student, a professional looking to switch careers, or a business owner aiming to scale online, an online digital marketing course can give you the skills and certifications needed to succeed in today’s competitive landscape.
In this article, we explore the best online digital marketing courses available in Lucknow, their key features, fees, and placement support.
Why Choose an Online Digital Marketing Course?
Opting for an online course has several advantages:
- Flexibility: Learn anytime, from anywhere.
- Cost-Effective: No travel or relocation costs.
- Updated Curriculum: Online platforms frequently update their syllabus to reflect industry changes.
- Placement Support: Many reputed institutes provide job assistance, interview preparation, and resume building.
- Certifications: Recognized certifications from Google, Meta (Facebook), HubSpot, etc.
Now, let’s dive into the best options for learners in Lucknow.
Top Online Digital Marketing Courses in Lucknow
1. UpGrad – Advanced Certificate in Digital Marketing by MICA
UpGrad, in collaboration with MICA (Mudra Institute of Communications, Ahmedabad), offers a comprehensive digital marketing certification for students and professionals.
Course Features:
- 200+ hours of learning
- Live sessions + recorded content
- 15+ real-world case studies
- Certifications from MICA and Meta
- Covers SEO, SEM, Social Media, Content, Email Marketing, Analytics
Tools Covered: Google Ads, HubSpot, Mailchimp, Canva, SEMrush
Placement Support: Personalized resume feedback, interview training, and access to job listings.
Duration: 6.5 months
Fees: ₹1,11,000 (EMI available)
Best For: Graduates and professionals seeking a recognized certificate and assured placement support.
2. Simplilearn – Post Graduate Program in Digital Marketing (with Purdue University)
This globally recognized course is offered in partnership with Purdue University and Meta. It’s designed to provide both foundational and advanced-level knowledge.
Course Features:
- 6 months of intensive training
- Masterclasses by Purdue faculty
- Hands-on projects and assignments
- Access to Meta Blueprint certifications
- Tools like Google Analytics, Hootsuite, Moz, etc.
Placement Support: Career mentoring, job readiness training, and resume building.
Duration: 6 months
Fees: ₹75,000–₹85,000
Best For: Learners seeking international-quality training with practical exposure.
3. Digital Vidya – Certified Digital Marketing Master Course (CDMM)
A pioneer in the digital marketing education space, Digital Vidya has trained over 60,000 professionals across India.
Course Features:
- 44 modules covering SEO, PPC, social media, affiliate marketing, etc.
- 100+ hours of live instructor-led sessions
- 15+ certifications including Google and HubSpot
- Optional internships with partner companies
Placement Support: Placement assistance, resume feedback, and access to job portals.
Duration: 4–6 months
Fees: ₹49,900 + GST
Best For: Beginners and students in Lucknow seeking value-for-money training.
4. IIDE – Indian Institute of Digital Education (Online Digital Marketing Course)
IIDE offers one of the most interactive and career-focused digital marketing programs in India.
Course Features:
- 100+ hours of live classes
- One-on-one mentoring sessions
- 20+ industry-relevant tools
- Case studies and real-world projects
- Certifications from IIDE, Meta, and Google
Placement Support: Dedicated placement cell, career coaching, and interview prep.
Duration: 4–5 months
Fees: ₹95,250 (EMI available)
Best For: Students and professionals who want guided mentoring and hands-on training.
5. Coursera – Digital Marketing Specialization by University of Illinois
Overview:
Coursera offers a flexible, self-paced digital marketing specialization that’s suitable for independent learners.
Course Features:
- 7 specialized courses
- Internationally recognized certification
- Topics: marketing analytics, SEO, social media, branding
- Learn at your own pace
Placement Support: No direct placement support but highly respected certification
Duration: 5–6 months
Fees: ₹5,000–₹6,000/month (approx. ₹30,000 total)
Best For: Learners who want a flexible and internationally recognized online course.
Important Factors to Consider Before Choosing a Course
Before enrolling in an online digital marketing course in Lucknow, consider the following:
1. Course Content
Ensure it covers core topics like:
- SEO & SEM
- Social Media Marketing
- Content Marketing
- Email Marketing
- Google Analytics
- Paid Ads (PPC)
2. Certifications
Reputed courses offer certifications from:
- Meta (Facebook)
- HubSpot
- MICA or Purdue University
These boost your resume and job prospects.
3. Placement Assistance
If you’re looking for a job post-completion, go for institutes that provide:
- Career counseling
- Mock interviews
- Resume building
- Internship opportunities
4. Fees & EMI Options
Compare the course fees and check if they offer EMI options to make the investment manageable.
5. Practical Exposure
Choose programs that provide live projects, assignments, and real-time campaigns using digital tools.
Career Opportunities in Lucknow after Digital Marketing Course
Once you complete your course, you can explore the following roles:
- Digital Marketing Executive
- SEO Specialist
- Content Marketer
- Social Media Manager
- Google Ads Specialist
- Email Marketing Manager
- Digital Marketing Analyst
Top companies and digital agencies in Lucknow like Webuters, Sigma IT, and Clickretina frequently hire digital marketers.
Conclusion
Lucknow is quickly becoming a hub for IT and digital services, and the demand for skilled digital marketers is at an all-time high. Whether you’re a student, job-seeker, entrepreneur, or freelancer, learning digital marketing course online gives you flexibility, convenience, and access to high-quality education from top institutions.
From globally recognized programs like UpGrad and Simplilearn to budget-friendly options like Digital Vidya and Coursera, there’s something for every learner.